ROSEWOOD - AGENCY REBRAND

Client: Rosewood Creative
Agency: Rosewood Creative
Production Company: Bureau Cool
Role: Senior Producer
2022

Deliverables included a new agency website, brand book, and social rollout. The website consisted of five main pages and a handful of blog and video assets. As the Senior Producer, my role was to oversee the entire initiative from production. We partnered with a digital production company to deliver the website, but all video and design assets including the logo and font treatments were produced in-house at Rosewood. 

The website homepage is responsive to touch and generates a new layout everytime the page is refreshed. Click through the above image to explore the site.

Logo and color explorations for our brand book were all executed by internal agency design resources. Once these assets were approved, we used them to build out the website and do a refresh across company socials. 

We created 6x social videos to launch the new Rosewood brand. These rolled out on the Rosewood Instagram page the week of the new website launch to build excitement. These social videos used words from the vocabulary according to Virgil Abloh, a liberal definition of terms and explanation of ideas.