SNAPCHAT - PHANTOM HOUSE HALLOWEEN 2024
Brand: Snapchat
Role: Senior Producer @ Snap
Production Company: MJZ
Director: Matilda Finn
Bulgarian Service Company: B2Y Productions
Editorial: The Den | Editor: Leo King | AE: Josh Miller
VFX, Color, Conform: The Mill LA | Colorist: Mikey Pehanich
Sound Design & Mix: Factory Studios UK | Artist: Mark Hills
Lens Partner: Atomic Digital Design
Deliverables:
-4x Narrative Episodes (each 3-4 min)
-4x Accompanying Custom Snapchat Lenses
-3x Teaser Trailers
-UGC Creator Content
-Press Kit and Accompanying Promotional Materials
Our Cast:
Four internet personalities, known for four distinct verticals.
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Caryn Marjorie
Lifestyle Influencer
2.5M Snap followers
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Dallmyd
Scuba Treasure Finder
13.9M YouTube Subscribers
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Tue Nyugen
Published Chef & Restaraunt Owner
707k TikTok Followers
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Rachel Levin
Beauty Influencer
14.2M YouTube Subscribers
Caryn Marjorie
Lifestyle Influencer
2.5M Snap followers
Dallmyd
Scuba Treasure Finder
13.9M YouTube Subscribers
Tue Nyugen
Published Chef & Restaraunt Owner
707k TikTok Followers
Rachel Levin
Beauty Influencer
14.2M YouTube Subscribers
The Content:
Since these episodes were native to Snapchat and would appear in daily users’ feeds, each episode begins with organic ‘Snap-style’ creator interaction. As the stories progress they unfold into a more surreal morphing of reality.
The Lenses:
