SNAPCHAT - PHANTOM HOUSE HALLOWEEN 2024


Brand: Snapchat
Role: Senior Producer @ Snap

Production Company: MJZ
Director: Matilda Finn
Bulgarian Service Company: B2Y Productions
Editorial: The Den | Editor: Leo King | AE: Josh Miller
VFX, Color, Conform: The Mill LA | Colorist: Mikey Pehanich
Sound Design & Mix: Factory Studios UK | Artist: Mark Hills
Lens Partner: Atomic Digital Design


Deliverables:
-4x Narrative Episodes (each 3-4 min)
-4x Accompanying Custom Snapchat Lenses
-3x Teaser Trailers

-UGC Creator Content
-Press Kit and Accompanying Promotional Materials



Since these episodes appeared in Snapchat users’ regular feed, each episodes begin with organic ‘Snap-style’ creator interaction. As the stories progress they unfold into a more surreal morphing of reality.


 

Caryn Marjorie
︎ @cutiecaryn 
 

Scuba Jake
︎ @dallmyd

Tue Nyugen
︎ @twaydabae

Rachel Levin
︎ @rclbeaty101
We cast four well-known Snap Stars and leveraged filming techniques to maintain an organic Snap feel with just the right amount of movie magic polish.



Each episode was accompanied by a corresponding Snapchat lens for users to interact with.